Taylor Swift’s upcoming album release and her love of all things orange isn’t lost on her fans - or businesses clamoring for a piece of the action. The reason?

The song 'Ruin the Friendship' off Taylor Swift's newly announced album, 'The Life of a Showgirl,' is sparking fan speculation it could be about Blake Lively. Here's what we know.

During the Aug. 13 episode of the “New Heights Show,” co-hosted by her boyfriend Travis Kelce and his brother Jason, Swift revealed that her new album, “ The Life of a Showgirl ,” will be released on Oct. 3. She also unveiled the cover art and a tracklist that features Sabrina Carpenter on the title song.

Swifties spotted Travis Kelce wearing a “The Tortured Poets Department" sweatshirt and eating a frosted treat in the new ESPN series, 'The Kingdom'

Taylor Swift enlisted Max Martin and Shellback as co-producers on 'The Life of a Showgirl,' her 12th studio album.

Taylor Swift broke the internet. An hour and 44 minutes into Swift’s appearance on the “New Heights” podcast, the live premiere on YouTube abruptly cut to black. Moments later, the “New Heights” X account posted that the stream had encountered some technical difficulties and that the episode “will be back shortly.”

Taylor Swift and Travis Kelce revealed the person who set their relationship up when giving a rare glimpse inside their love story on the Aug. 13 episode of the 'New Heights' podcast.